National Apartment Network Group
Hosted by Ian McIntosh
Using Mobile as a way of communication
How can landlords and Associations make savings and improve services? If “Quantitave Easing” is out of the question, how can local councils cope with a burden of spending against limited ability to raise council taxes? This is the question going through the head of every landlord where they are trying to improve standards of services and cut spending.
The Mobile Data Association (MDA) estimate that the UK can save up to £8 billion a year by making better use of mobile technology and flexible working practices. The MDA carried out a survey of 392 Landlords in England and Scotland and received responses from over 1,200 employees. 85 per cent of the respondents acknowledge that there is already a project in a pilot stage where their local authority is considering mobile. 50% of the respondents, however, had questions about the use of mobile. Let us bust some myths about mobile as the technology has come a long way in the last five years.
Mobile myths:
Myth no 1: Mobile is expensive
With a cost of text message the global average cost of an SMS is about 10 U.S. cents per message far cheaper than post and voice calls. With Bluetooth you can send for FREE applications to mobile phones this can include inside the application click to txt or click to call directory, it can include video for example what to do in a gas emergency and then at the end of the video give them a click to call function to an emergency number. Even in built games!
Myth no 2: Mobile is complicated
Grandmothers and teenagers use it, using mobile cannot be simpler. There are more phones than people, computers and in the UK we send over 65 billion text messages a year. 25 per cent of the UK population use mobile internet services. But 2/3rds of UK population are on ‘Pay as You go tariffs’ most of these being youth and low income families.
Myth no 3: It needs specialist software
Unlike IT vendors, we develop mobile applications we focus on services rather than expensive software development. We are specialist service providers for text messaging, wap portals and field service automation, which can provide packaged mobility solutions rather than scoping large IT projects. We can integrate 100% into any telecoms or email system.
Given below is the list of some examples where mobile technology is being put to good use in the public sector by improving services and cutting costs.
Mobile in action; The London Borough of Newham, in partnership with Transport for London, has unveiled a new service for its residents, visitors and businesses. They can now access all the council services they need, from being able to find jobs, to reporting graffiti, on their mobiles, through one simple mobile application. The service not only enables access to council services on the move, but also delivers a range of local information, maps, access to local and national transport information, search from directory enquiries company 118 118, or even allows you to plan a night out with the latest pubs and clubs news and reviews with the click of a link.
Crestwood College in Eastleigh, Hampshire is using text messaging alerts to support their anti-truancy initiatives. Theresa Holma, attendance officer at Crestwood, welcomed the new initiative and commented: “Because text messaging is instant, it has cut down the time I used to spend making phone calls and delivers better results. It has helped me get students into school and makes it easier for us to keep in regular touch with students and parents in ongoing situations concerning absence.”
City of London Police has launched an SMS service, which will allow people in the City to use their mobile phones to contact the police in non-emergency situations. The SMS service is aimed mainly at people that have hearing or speech impediments but it is available to all City residents.
Making life easier
Hillingdon Council has implemented mobile working for its entire operation. Nick McCarthy, network communications support manager at Hillingdon Council, points out the practical benefits of this system: “There are numerous ways in which the mobile solution has increased the productivity and efficiency of our staff.
The NHS has successfully set up an SMS appointment reminder service. The SMS alert system has helped reduce missed appointment rate by a considerable margin – from between 15 and 18 per cent at the time of installation, to between four and five per cent in certain NHS centres such as The Vale Medical Centre in Lewisham.
Without exaggeration there are hundreds of good examples of cost savings and better CRM with the use of mobile services. Bluepod Media believes local authorities are moving in the right direction and have demonstrated the benefits of mobile and flexible working.
I have attached a presentation if you would like to think about it.
The Mobile Data Association (MDA) estimate that the UK can save up to £8 billion a year by making better use of mobile technology and flexible working practices. The MDA carried out a survey of 392 Landlords in England and Scotland and received responses from over 1,200 employees. 85 per cent of the respondents acknowledge that there is already a project in a pilot stage where their local authority is considering mobile. 50% of the respondents, however, had questions about the use of mobile. Let us bust some myths about mobile as the technology has come a long way in the last five years.
Mobile myths:
Myth no 1: Mobile is expensive
With a cost of text message the global average cost of an SMS is about 10 U.S. cents per message far cheaper than post and voice calls. With Bluetooth you can send for FREE applications to mobile phones this can include inside the application click to txt or click to call directory, it can include video for example what to do in a gas emergency and then at the end of the video give them a click to call function to an emergency number. Even in built games!
Myth no 2: Mobile is complicated
Grandmothers and teenagers use it, using mobile cannot be simpler. There are more phones than people, computers and in the UK we send over 65 billion text messages a year. 25 per cent of the UK population use mobile internet services. But 2/3rds of UK population are on ‘Pay as You go tariffs’ most of these being youth and low income families.
Myth no 3: It needs specialist software
Unlike IT vendors, we develop mobile applications we focus on services rather than expensive software development. We are specialist service providers for text messaging, wap portals and field service automation, which can provide packaged mobility solutions rather than scoping large IT projects. We can integrate 100% into any telecoms or email system.
Given below is the list of some examples where mobile technology is being put to good use in the public sector by improving services and cutting costs.
Mobile in action; The London Borough of Newham, in partnership with Transport for London, has unveiled a new service for its residents, visitors and businesses. They can now access all the council services they need, from being able to find jobs, to reporting graffiti, on their mobiles, through one simple mobile application. The service not only enables access to council services on the move, but also delivers a range of local information, maps, access to local and national transport information, search from directory enquiries company 118 118, or even allows you to plan a night out with the latest pubs and clubs news and reviews with the click of a link.
Crestwood College in Eastleigh, Hampshire is using text messaging alerts to support their anti-truancy initiatives. Theresa Holma, attendance officer at Crestwood, welcomed the new initiative and commented: “Because text messaging is instant, it has cut down the time I used to spend making phone calls and delivers better results. It has helped me get students into school and makes it easier for us to keep in regular touch with students and parents in ongoing situations concerning absence.”
City of London Police has launched an SMS service, which will allow people in the City to use their mobile phones to contact the police in non-emergency situations. The SMS service is aimed mainly at people that have hearing or speech impediments but it is available to all City residents.
Making life easier
Hillingdon Council has implemented mobile working for its entire operation. Nick McCarthy, network communications support manager at Hillingdon Council, points out the practical benefits of this system: “There are numerous ways in which the mobile solution has increased the productivity and efficiency of our staff.
The NHS has successfully set up an SMS appointment reminder service. The SMS alert system has helped reduce missed appointment rate by a considerable margin – from between 15 and 18 per cent at the time of installation, to between four and five per cent in certain NHS centres such as The Vale Medical Centre in Lewisham.
Without exaggeration there are hundreds of good examples of cost savings and better CRM with the use of mobile services. Bluepod Media believes local authorities are moving in the right direction and have demonstrated the benefits of mobile and flexible working.
I have attached a presentation if you would like to think about it.
- Attachments:
-
-
MCES.ppsx, 1.1 MB
-
About
Badge
© 2010 Created by Ian McIntosh on Ning. Create a Ning Network!
